By Mandy Holmes
Photo by Mark Morgan
Jesse James Ferrell knows how to keep his personal brand comfortable without sacrificing style. The founder of Focus Four Me, a personalized meditation, goal setting and journal app, prefers well-fitting jeans and motivational statement T- shirts.
“With spirituality and mindfulness being such a huge part of my journey, I’ve definitely found myself gravitating toward more spiritually focused apparel,” he says.
Ferrell’s style is both eclectic and energetic. Inspired by Johnny Depp, his wardrobe showcases his confidence and whimsical nature thanks to brands such as Spiritual Gangster and John Varvatos.
The mental health advocate keeps an organized closet by implementing color coordination and evenly spaced hangers with plenty of room for his fashionable hat and boot collections.
Known for his variety of headwear, the hat lover is rarely spotted without his signature fedora.
“I have fond memories of buying my first brown Livity fedora while traveling to a yoga festival in Joshua Tree called Bhakti Fest,” he recalls.
What are your favorite colors and styles to wear? Since I have green eyes I lean to green as being my favorite color to wear. Then baby blue, teal, burgundy and some black. I prefer solid colors with some accents from stitching or buttons. I’m always drawn to nice accent stitching and creative buttons.
What is your No. 1 style tip? Wear quality socks and comfortable shoes that make a statement. I feel these things can make a huge impact on how you feel energetically throughout the day. Say no to baggy butt, high-waisted, pleated, and “Hammer time” pants!
Where do you like to shop? When I need something fast I go to Nordstrom. I tend to be influenced by Italian style and shop in Italy or Greece when possible. I’ve found almost my entire collection of boots in other cities, like Seattle and San Francisco.
By Mandy Holmes
Photo by Mark Morgan
Balancing family and a successful career in the mortgage industry is what Lizy Hoeffer does best. Luckily, her classic and sophisticated style lends itself to her daily routine.
The chic loan officer takes cues from Reese Witherspoon, Olivia Polermo and Victoria Beckham thanks to their passion for timeless fashion while juggling family and business with grace.
“I always stick to the classics rather than follow the latest fad. Classics are simple and will always be trendy,” Hoeffer says.
The mom of three has a sunny personality that matches her favorite color to wear: yellow. She’s not afraid of prints and can’t turn down a great polka dot motif from J.Crew, Kate Spade or Tory Burch.
“I am [also] very much a Nordstrom girl because they carry all of my favorite brands in one place. I also love Anthropologie.”
In the evening, Hoeffer counts on a bold red lip to take her look from day to night.
One thing you won’t find Hoeffer in? Athleisure wear outside of the gym. She believes that simplicity is the key to great style and takes pride in her professional appearance.
What is your must-have item when it comes to style? My must-have item is my nude pumps. They are practical and make my legs look longer. They also go with everything and you will always see me in heels at work!
What is your most prized possession in your closet? My black Prada bag. It is the one item I told myself I would buy once I reached a certain level of achievement. The motto I live by is “Passion changes everything.” I truly believe that as long as you are willing to work hard, be the best in your position, and come from a place of gratitude, you will be successful.
How does living in Arizona influence your wardrobe? Over the summer in Arizona, I wear more lightweight clothing and less layers. I am indoors most days during the week, so the heat doesn’t affect my wardrobe drastically.